Successful Podcasting Unlocked
Successful Podcasting Unlocked answers all your podcasting questions in under ten minutes. Alesia uses her experience as the owner of Galati Media, a full-service podcast management company, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. In these episodes, Alesia answers every podcasting question, from how to grow your audience to which podcasting equipment to use and so much more.
Successful Podcasting Unlocked
Is It Time for a Podcast Rebrand? A Step-by-Step Guide
If you’ve been podcasting for a little while and feeling that it’s time to make a change you might find yourself considering a podcast rebrand. But depending on the evolution of your content and your audience, you may also consider if a simple refresh could do the trick or if it’s time to restart with a completely new podcast. So how do you know which is the right option for you? This week, episode 13 of Successful Podcasting Unlocked answers the question: How can I successfully rebrand my podcast?
Have your own podcast questions? Head to SuccessfulPodcastingUnlocked.com to share them with us.
In this episode, I share:
- Consider reaching at least 25 episodes to have a clearer understanding of your audience and content before considering a rebrand.
- Evaluate whether you need a full podcast rebrand or just a brand refresh.
- If you’re changing the overall content or audience, starting over with a new podcast might be better than a brand overhaul.
- Treat your rebrand like you would a launch, communicating with your audience to build excitement.
Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!
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